Earned Degree
Students in the Business Marketing program are awarded with an Associate of Science (A.S.) degree upon successful completion of their courses and meeting the other requirements.
Admission Requirements
Admission Requirements are determined by Student Selection and Placement Centre (ÖSYM) under the relevant legislation of the Council of Higher Education (YÖK).
Recognition of prior learning
This is where we accept a previous qualification as meeting the learning outcomes (or covering the syllabus) for a course or module, so you don't need to take it as part of your degree. All required documents (transcripts, course contents...) must be submitted within the first week of the registration year to the relevant department. This reduces the number of courses (and the length of time) required to complete your degree.
History of Program
Since 2005-2006
Program Profile
The main purpose of this program is to meet the need for qualified personnel in the field of marketing. After the earned mentioned degree, our students may be identified the customers or consumers in need of a good or service, given information about the characteristics and quality of the desired product, known the legal responsibilities as a marketing professional, taken responsibility at the management levels, assumed the supervision and control of the employees working under their command, used computer programs related to their field. Basically they shall be had the basic competencies of marketing field.
Learning Outcomes
Graduate students; gain the ability to solve problems that may be experienced in their fields by using their knowledge about communication, marketing and advertising, planning and modelling for marketing programs, making necessary predictions for goals and objectives and interpreting legal regulations.
Regulations
Students have to register at the beginning of the semester and have to attend at least 70% of the courses and at least 80% of the implementations in order to take the final exam. Exams are evaluated according to the system 100. Grades are converted into letter grade basis from numerical grade. The passing grade is up to AA to CC, DD and DC are the conditional status. If students have at least the average grade 2.00, they can pass conditional courses.
Graduation Requirements
To successfully complete the program, pass all the courses available in the program (120 ECTS).
The internship must be completed successfully
Grade point average of at least a 2.0 or higher on a 4.0 scale (Courses in which FD and FF grades are received must be repeated. FD and FF carry no grade point average)
Careers and your future
Our programmes are built with input from business professionals with the specific aim of helping you enter the workplace fully equipped and confident of your abilities. As a masters graduate you’ll be equipped to enter a number job role, including: Business analyst; Business development manager; Marketing manager; Media buyer/planner; Management consultant; Project manager; Sales executive; Web content manager
Access to Further Education
The Associate of Science (A.S.) is targeted more at students who want to go on to a bachelor's degree, with a focus on preparation for higher levels of academic study. They may apply to the undergraduate programs in related fields to obtain sufficient grades from DGS.
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Mode of study
2 years full-time
Department Administrator
Lec. Osman Emre ARLI
Head of Department
Dr. Asli Karatas